Utopia

A Fun Choice Just 30 Seconds from the Station

“Isn’t there a place I can stop by casually?” If you’ve ever thought that, we have just the spot for you.
From the East Exit of Shinjuku Station, just one traffic light and 30 seconds of walking will bring you to a café that makes those wishes come true.

Among the bustling streets of Shinjuku, the East Exit area is especially lively. But take just a few steps away from the main street, and you’ll find a surprising sense of calm. Thanks to its close proximity to the station, it’s the kind of place students and office workers alike can drop in effortlessly.

If you feel that concept cafés are a bit intimidating, don’t worry—this one is different. The interior is stylish but not overly flashy, with a cozy vibe that makes you want to come back again and again. In the middle of a big city like Shinjuku, it’s a place that feels “just right” for you.

Just 30 seconds from the station. In a daily routine that’s often rushed, this short distance can feel like a small but special indulgence.

A Space Balancing Relaxation and Style

Step into the café and you’re greeted by a bright, charming interior based on red and white. Free of unnecessary decoration, the space still exudes a refined atmosphere that even first-time visitors can quickly feel comfortable in.

There are 12 compact counter seats. Yet, it’s this very compactness that feels inviting. The distance between you and the cast is close, and conversations begin naturally. While chatting across the counter, you’ll find yourself laughing before you even notice it. That kind of time is what this café offers.

The cast here mainly consists of students and young people. Instead of uniforms or costumes, they serve in casual, everyday clothing—something that puts customers at ease. It feels like visiting a friend’s place or hanging out after school, which is a big part of the café’s appeal.

The conversations are also light and laid-back, ranging from school topics, favorite anime or pop culture obsessions, to casual news. These natural exchanges transform into genuinely fun moments. Here, talking itself becomes part of the joy.

Your Go-To Spot, Even from Noon

This café opens at 12:00 noon. In Shinjuku, which is often associated with nightlife, this is quite unique. Whether it’s after lunch, during a shopping break, or for an early drink, the café meets a wide range of needs.

Being open in the daytime makes it approachable for those who might not feel comfortable going out at night. With daylight still streaming outside, it’s easier for first-timers to step inside. Thanks to the daytime hours, the clientele is diverse—students, adults, and many others each finding their own way to enjoy the space.

Another charm of this café is its sense of freedom. How you drink, how you enjoy, how you spend your time—it’s all up to you. Free from rigid rules, you can drop in on a whim, chat casually, and leave with a smile. That’s the kind of relationship this place fosters.

Many customers leave saying, “I’ll come again.” That’s probably because of how well-balanced everything is here. Even though it’s right in the heart of Shinjuku, there’s a familiarity to it. It’s a space that can become your “go-to spot”—your comfortable, everyday refuge in the city.

Pricing System

・All-you-can-drink (50 minutes): ¥2,500
・Holy Water: ¥1,000
・Favorite Cast’s Holy Water: ¥1,000
・Original Holy Water: ¥2,000

Shop Information