B4BY CR4SH

Shinjuku

Images quoted from official X account

An Afternoon Wrapped in Blue Light, Where Shimmering Gals Descend

In the heart of Kabukicho, dazzling gals spreading pure happiness have arrived. Opening early at 3:00 PM, “B4BYCR4SH (Baby Crash)” is a concept café where “cuteness and energy” swirl so powerfully that they might just crash your heart the moment you step inside.

The interior is a cyber-themed space based on blue and black. Neon lights sparkle, and with each flash of stage-like lighting, the line between reality and fantasy begins to blur. Greeting you are cast members dressed in cool, elegant Chinese-style maid outfits. Every detail of their costumes radiates individuality—not just as attire, but as a tool of self-expression.

From adorably classic girl-next-door styles to boyish vibes and refined, mature types, each girl shines with her own charm—a true treasure chest of personalities. You’re bound to find someone who perfectly matches your taste.

But it’s not just about looks and glamour. What all of them share is a positive, friendly “gal mind.” They’re natural communicators who can instantly make anyone smile. The upbeat, energetic atmosphere flows through the entire café, chasing away gloomy feelings and heavy thoughts. Before you know it, you’ll find yourself smiling, chatting, and getting completely drawn into their radiant world.

The Ultimate Gal × Cyber Stage, Brought to Life by Idols

The greatest charm of B4BYCR4SH (Baby Crash) lies in the fact that many of its cast members are real idols. Some are currently performing, others have past stage experience—but every single one knows how to captivate an audience. These girls, who have honed themselves through daily interactions with fans, now smile at you from just across the counter. Their presence is simply overwhelming.

The fusion of their gal spirit and the cyber aesthetic is unbelievably harmonious. Within the glowing blue space, their smiles, voices, and gestures shine like particles of light. Unpretentious yet full of confidence, they exude a warmth that instantly lifts your mood. Here, the positive energy embodied in the word “gal” merges beautifully with idol culture.

Rather than “receiving energy,” it feels like you’re “getting hyped together.” Their laughter and playful gestures naturally raise your spirits. As time passes, the dormant joy within you awakens, ready to join their rhythm.

An “Upbeat Paradise” You Can Dive Into Anytime

What makes this café truly special is how approachable it is, even for first-time visitors. If you’re thinking, “Maybe I’ll just drop by and check it out,” that’s totally fine! Its pricing system is among the most affordable in the industry—offering both all-you-can-drink and single-drink options—so you can enjoy yourself at your own pace, without pressure.

It’s also perfect for stopping by before your afternoon plans or unwinding after work. With doors opening as early as 3:00 PM, it’s a rare gem in the night-oriented Kabukicho area—a place you can comfortably visit even during the day.

The cast members don’t just look cute—they seem to instinctively understand how to “lift people’s spirits.” The cheerful atmosphere where they constantly compliment each other—“You look adorable today!” “That outfit suits you!”—naturally spreads to everyone around. This positive chain reaction makes the entire space sparkle with energy. Their brightness isn’t forced—it comes from a genuine love for having fun. That’s why simply being there makes you feel recharged and happy.

And by the time you step back outside, you’ll find yourself thinking— “I want to see her again.” “I want to laugh together in that space once more.” With such an addictive charm, “B4BYCR4SH (Baby Crash)” shines as a new light born in Kabukicho. A place where the energy of dazzling gals fills the air, it’s sure to become your go-to power spot for keeping your spirits high.

Pricing System

・Charge per hour: ¥1,000
・Soft drinks: from ¥700
・Alcohol: from ¥900

・All-you-can-drink (1 hour): ¥3,000

・Cast drink: from ¥1,000

Shop Information

Shop NameB4BY CR4SH
AddressB1, Takashima Building, 2-30-13 Kabukicho, Shinjuku-ku, Tokyo
Access8-minute walk from Shinjuku Station
View Access Map
Business Hours3:00 PM – 11:00 PM
Regular Holiday
Price RangeFrom ¥3,000
Payment MethodsCredit cards accepted
QR code payment accepted
Number of Seats
Reservations
Group Use
Wi-Fi / Wireless LAN
Official Website
Official SNSX
https://x.com/b4bycr4sh

Instagram
https://www.instagram.com/b4bycr4sh/