A Fusion Realm of Magical Girls and RPG

In September 2024, a new light joined the glittering neon of Kabukicho—introducing “magica: The Story of Magical Girl Suppression.” This concept café brings together the adventurous spirit of RPGs and the whimsical charm of magical girls in a bold and fresh new style. The interior is designed and staged to feel like you’ve stepped directly into a game world. Deep within the dungeon-like setting, magical girls dressed in unique and dazzling costumes greet guests, immersing them in a hero’s tale of their own.

What sets this space apart is how it elevates the traditionally 2D world of magical girls and RPGs into a full 3D experience. The costumes worn by the cast and the interior design truly feel like they’ve leapt out of a game. The atmosphere resembles a guild where magical girls gather, making every guest feel like they’ve become a character themselves. The world created by magica: The Story of Magical Girl Suppression offers a heart-throbbing experience for anime and game lovers alike, blurring the line between fiction and reality.

Even first-time visitors will find themselves naturally drawn into this immersive setting. With its blend of fantasy, costume culture, and RPG-like adventure, magica delivers an experience that feels like stepping into a living story.

Magical Evenings Created with the Cast

One of the key features that distinguishes magica: The Story of Magical Girl Suppression from other concept cafés is its unique participation system for cast members. Alongside regular staff, the café also welcomes guest performers and even allows for one-day manager appearances. This opens exciting opportunities for fans, performers, and cosplay enthusiasts to engage with the venue in a special way.

This system creates a dynamic experience with each visit. Whether it’s a favorite magical girl appearing in a new costume or the addition of unique performances, the story evolves with every occasion, ensuring a fresh sense of discovery even for regular patrons.

For those active in cosplay events or looking to express themselves creatively, magica’s guest participation system serves as a great platform. In-store activities foster interactions between cast and visitors, creating new stories with every encounter. It’s a space where stories unfold and grow, offering a live, ever-changing experience.

Let the Adventure Begin at Dusk

Located in Shinjuku’s Kabukicho district, magica: The Story of Magical Girl Suppression offers convenient access for guests. It’s within walking distance of both Shinjuku Station and Seibu-Shinjuku Station, making it easy to drop by after work or an evening shopping trip. Business hours are from 5:00 PM to 11:00 PM, the time when the world of magica shines brightest amidst the nighttime cityscape.

As twilight deepens, the lighting and atmosphere within the café transform into an even more enchanting mood, resembling a magical flower blooming in the night. The café strikes a perfect balance—welcoming for casual weekday visits, yet rich enough in content to enjoy thoroughly on the weekends.

In May 2025, the café underwent a renewal opening, enhancing its drink menu and performances. With this update, magica has evolved into a concept bar as well, allowing visitors to enjoy the magical world in even more diverse styles. As night falls, the shifting ambiance feels like a story heading toward its climax, immersing guests in a journey they won’t soon forget.

Pricing System

・Cover charge + Drink: ¥2,100
・All-you-can-drink (60 minutes): ¥3,600

・Cast drink: ¥1,200
・Hapidora 3L: ¥3,500
・Champagne: From ¥3,500

Shop Information